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Exhibitor Marketing Kit

Your Booth Is Booked - Now What?

Get the Word Out About Your Attendance at the DIA 2018 Global Annual Meeting!

Increase your booth traffic and raise your company’s awareness in the media and the industry. The earlier you start, the more successful you’ll be at driving your target audience to your booth.

Let Your Customers Know Where You Will Be in June!

In addition to the numerous options we have available through the Marketing & Industry Support Opportunities brochure, DIA is pleased to provide you with some free ways to help you promote your presence to your customers!

DIA 2018 Graphics

  • Place a banner on your website and link to DIAglobal.org/DIA2018
  • Post the DIA 2018 details to your company’s event page. DIA 2018 provides the best opportunity to meet with people from around the world, share your views and knowledge, network, and build new relationships with 6,000+ life sciences professionals
  • Add a banner to your email signature to promote your presence
  • Upload a banner to your blog

Please link graphics to the DIA 2018 website: DIAglobal.org/DIA2018.

For print pieces, use the EPS files. For emails and websites, use the JPG files.

DIA 2018

120x240 Graphics:  EPS  |  JPG

180x150 Graphics:  EPS  |  JPG

300x100 Graphics:  EPS  |  JPG

300x250 Graphics:  EPS  |  JPG

468x60 Graphics:  EPS  |  JPG

628x78 Graphics:  EPS  |  JPG


Connect and Engage with Attendees Prior to Boston through Social Media!

Twitter Follow @DrugInfoAssn for real-time updates
LinkedIn Connect with us and stay informed 
Instagram Post Your Pictures on Instagram
Facebook Like @DrugInfoAssn on Facebook
YouTube Browse videos on DIA’s YouTube channel
LinkedIn Join the DIA LinkedIn Group to Network with more than 36,000 members

Follow #DIA2018 for real-time updates prior, during, and after Boston.

Here are some tweets and/or posts to get you started:
  • Visit our booth # XXXX at #DIA2018 June 24-28 @BCECNav in Boston! DIAglobal.org/DIA2018
  • Q: Where Do All the Thought Leaders in the Life Sciences Industry Come Together? A: #DIA2018 June 24-28 in Boston. DIAglobal.org/DIA2018
  • We’ll be at #DIA2018 @BCECNav in Chicago June 23-27. Stop by our booth XXXX to forge new partnerships!
  • Don’t miss the premier Annual Meeting for Life Sciences Professionals #DIA2018 June 24-28 in Chicago. We’ll be there! DIAglobal.org/DIA2018

New Networking Opportunity - Red Sox Tickets!

Red Sox

The Boston Red Sox will be in town for two evening games during DIA 2018, and Fenway has blocked a dedicated seating areas for DIA Attendees for both games! Click here to purchase your tickets now. Ticket availability is limited!

Fenway also has pre-game event space located throughout the ballpark for entertaining your clients. Click here for details or contact Travis Pollio at tpollio@redsox.com | +1.617.226.6790 for more information.


Exhibitor Invites – a free premeeting email marketing tool!

Exhibitor Invites 

DIA has purchased Exhibitor Invites for all its exhibitors. Exhibitor Invites is a free email marketing tool that you can use to reach out to your customers and prospects, letting them know that you’ll be at the show and keeping them informed about your latest products and services.

Send up to three emails to your customers and prospects, offering them a friendly reminder to stop by your booth – and a chance to register for the meeting at a discounted rate or for a one day Exhibit Hall pass.

Exhibitor Invites Program Benefits – All Included with Your Booth!

  • DIA covers all the costs associated with the program, making it free for you to use
  • Generate leads and schedule appointments before the show
  • Professionally designed HTML emails give you many options to customize your message with no design costs
  • Easy way to invite your customers to visit your booth and offer them discounted registration
  • No limitations to the number of individuals you target send

Busy? Need assistance?

Keila Varner
Send Email
+1.319.540.8523 | Monday – Friday, 9:30AM to 5:30PM ET

Exhibitor Invites is a great way to boost awareness about your company, and ensure that all of your key customers and prospects visit your booth at the DIA 2018 Global Annual Meeting.


Questions about the Exhibitor Marketing Kit? Contact us at Americas.Exhibits@DIAGlobal.org.