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SINDUSFARMA

2026 年 11 月 12 日 8:00 上午 - 2026 年 11 月 13 日 11:45 上午

Rua Alvorada, 1280 - Vila Olimpia, Sao Paulo - SP, 04550-044, Brazil

DIA/Sindusfarma LATAM Medical Affairs Workshop

Discover how Medical Affairs professionals across LATAM are shaping health communication and patient care. Join the conversation today!

Session 7: Co-Creation in Action - Based on Abstracts

Session Chair(s)

Marta  Avellar, MBA

Marta Avellar, MBA

MBA, Medical Information Regional Head, LATAM & Canada, Takeda, Brazil

Session 7: Advance Medical Information: Apply Responsible AI, Improve Retrieval, and Build Trust

Learning Objective : At the conclusion of this session, participants should be able to:
  • Identify safeguards for assessing AI-assisted Medical Information for scientific quality and trust.
  • Select criteria for assessing document retrieval in a Medical Information contact center.
  • Compare ways AI can help tailor Medical Information to an inquiry.
  • Outline practices for clear MI responses and effective MI–MSL collaboration.

Speaker(s)

Talita  Miranda

Speaker

Talita Miranda

Senior medical information analyst, Aché Pharmaceutical Laboratory S.A., Brazil

Karlla  Sanches

Enhancing Document Retrieval in a Medical Information Contact Center

Karlla Sanches

Operations Manager, PPD, clinical research business, Thermo Fisher Scientific, United States

Kamila Bora Rocha, PharmD, RPh

Communicating with Excellence / From Silos to Synergy

Kamila Bora Rocha, PharmD, RPh

Senior Medical Information Manager, Propharma Group, United States

Gabrielli Gonçalves Bortolozi, MBA

Artificial Intelligence Tool for Building Customized Medical Information

Gabrielli Gonçalves Bortolozi, MBA

Analyst, MSD, Brazil

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