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On-demand Sponsored Session: The Future of Medical Information Content
Session Chair(s)
Callum Hawes
Senior Director, Veeva Medical Strategy
Veeva Systems, Spain
Evolving channels and changing preferences of healthcare professionals and patients are challenging Medical Information teams to reconsider the format of the information they provide. In this session, we will discuss the importance of making sure content is fit-for-purpose to meet stakeholder expectations. We will also discuss the impact of technology and operating models to support consistent and efficient dissemination of information.