返回 Agenda
T1S1: Publication Planning: From Design to Dissemination
Session Chair(s)
Dr. Natasha Das, MBBS
Independent Medical Communications Consultant
India
The role of the medical writer is no longer confined to execution. This session explores how medical writers can expand their impact by being valued strategic partners in publication planning. It discusses their role in shaping publication plans through strategic thinking, navigating ethical and regulatory requirements, and their understanding of critical success factors to assess the impact of publications. We close with a panel discussion tackling the timely issue of recognition of the contribution by medical writers to journal publications — addressing current challenges and envisioning reforms for the future. Attendees will gain practical insights to elevate their roles from writers to strategic partners within publication teams.
Speaker(s)
From Executor to Strategist: The Medical Writer’s Role in Publication Planning
Shalini Nair
Novartis, India
Publication and Medical Education Excellence Lead, Global Medical Affairs
Navigating the Ethical and Regulatory Landscape in Publication Planning
Shirin Ghodke
Eli Lilly Services India Pvt. Ltd., India
Publications Capability Lead
Metrics and Critical Success Factors (CSF): Measuring the Impact of Publications
Kirandeep Kaur
ISMPP representative ,Professor at Dayanand MCH, Ludhiana , India
With the Additional Presence Of:
Hetal Shah, Ph.D
MeWriT Healthcare Consulting, India
Founder - Director
With the Additional Presence Of:
Dr. Anant Patil
Dr. DY Patil Medical College, India
Professor, Dept of Pharmacology