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Session 7, Track C: Areas of Focus and Skills: Training, Medical Information as a Strategic Partner and Internal Communication
Session Chair(s)
Barbara Nardi, PharmD
Global Director - Medical Communications
Thermo Fisher Scientific, Brazil
Vivienne Carduz Castilho, AHIP, RAC
Medical Affairs Manager
Libbs Farmacêutica, Brazil
Placing Medical Information (MI) as a strategic partner involves recognizing its potential to contribute to organizational goals and decision-making processes. By leveraging strategic data in a highly regulated environment, MI can become a valuable tool for generating insights and driving evidence-based decision making.
Learning Objective : - Gain insights on how to position MI as a strategic partner
- Identify how other departments can use the MI information and its impact on Regulatory Affairs, Clinical Trials and Quality
- Adapt communication styles for different stakeholders such as HCPs and non-HCPs
Speaker(s)
Specific Areas of Focus and Skills: Training, MI as a Strategic Partner & Internal Communication
Vivienne Carduz Castilho, AHIP, RAC
Libbs Farmacêutica, Brazil
Medical Affairs Manager
MedInfo as a Strategic Partner throughout Drug Lifecycle
Gabriela Pacheco De Oliveira, PharmD
Ache Laboratorios, Brazil
Medical Information Lead
Specific Areas of Focus and Skills: Training, MI as a Strategic Partner & Internal Communication
Gustavo Tiguman, PharmD, PhD
Roche, Brazil
Health Technology Assessment Partner (Value Strategy & HEOR Manager)