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Walter E. Washington Convention Center

2015 年 06 月 14 日 2:30 下午 - 2015 年 06 月 18 日 6:45 下午

801 Mount Vernon Place, NW, , Washington, DC 20001-3614 , USA

DIA 2015 51st Annual Meeting: Develop. Innovate. Advance.

Full conference and one-day registrants will have access to presentation PDFs through Friday, December 18, 2015 <A href="http://www.diaglobal.org/Flagship-Meetings/DIA-Annual-Meeting/Meeting-Program/ePac-Presentations-Access.aspx">Review Presentations </A>

FDA Enforcement Update: Advertising and Promotion

Session Chair(s)

Philomena  McArthur, JD

Philomena McArthur, JD

VP, Global Policies, Procedures & Training, Health Care Compliance & Privacy

Johnson & Johnson International, United States

FDA enforcement actions and policy guidances need to be understood by every company because they reflect FDA's priorities and concerns in regulating advertising and promotion. In this forum, FDA representatives will examine the latest agency enforcement actions and policies and what they mean.

Learning Objective : Describe the latest FDA enforcement actions and policy initiatives in the area of advertising and promotion; Explain what the enforcement actions reflect about FDA policies and priorities.

Speaker(s)

Lucy  Rose, MBA

Moderator

Lucy Rose, MBA

Lucy Rose and Associates, United States

President

Thomas W. Abrams, MBA, RPh

CDER Point of View

Thomas W. Abrams, MBA, RPh

Former FDA, United States

Retired, Director, Office of Prescription Drug Promotion, OMP, CDER

Lisa  Stockbridge, PhD

CBER Point of View

Lisa Stockbridge, PhD

FDA, United States

Branch Chief, Advertising and Promotional Labeling Branch, OCBQ, CBER

Deborah  Wolf, JD

CDRH Point of View

Deborah Wolf, JD

FDA, United States

Regulatory Counsel, OPEQ , Regulatory Policy, CDRH

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