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Session 4: Scientific Publications, Ethics & Open Science
Session Chair(s)
Pinki Rajeev, Ph.D
Sr. Director Medical Communications, Parexel International, India
Session Overview: Scientific publication is evolving from traditional dissemination to a strategic platform for transparency, inclusivity, and real-world impact. This session explores how medical writers can navigate the intersection of ethical rigor, stakeholder engagement, and evidence diversity in modern publication ecosystems. Participants will examine two critical frontiers: integrating patients as authentic co-authors in the publication process and embedding real-world evidence (RWE) into mainstream publication ecosystems. The session will address how to operationalize ICMJE and GPP guidance into practical workflows that support patient authorship—from contribution mapping and fair market value compensation to co-creation models that ensure meaningful intellectual input without compromising timelines. Attendees will also explore strategies for bridging the evidence gap by aligning RWE generation with publication planning, establishing cross-functional governance, and ensuring transparent, ethical dissemination that resonates with diverse audiences including patients, payers, and regulators. Through actionable frameworks, this session demonstrates how medical writers can champion open science principles while maintaining scientific integrity and ethical standards
Speaker(s)
Ubhayabharathi Gurunath, MS
Senior Manager, Astrazeneca India Private Limited, India
Navigating the Shift: Understanding Writer Responsibility for Publications with Patient Authors
Pooja Srivastava Banerjee, MPHARM
Senior Director , Krystelis Ltd, India
The evidence gap: Embedding Real-World Insights into the Publication Ecosystem
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