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The Pennsylvania Convention Center

Jun 14, 2026 7:00 AM - Jun 18, 2026 3:00 PM

1101 Arch Street, Philadelphia, PA 19107, USA

DIA 2026 Global Annual Meeting

Decision Under Uncertainty

Session Chair(s)

Valerie  Huh, PHARMD, MBA

Valerie Huh, PHARMD, MBA

Director, Global Innovation and Implementation

Propharma, United States

In this interactive workshop, participants will participate in an interactive, case-based racing simulation that places participants in a high-pressure “go/no-go” decision before the most important race of the season. This is one of Harvard's case studies most commonly used in business school programs. In this simulation, participants decide whether to race in a high-stakes event, balancing technical risks, financial pressures, and limited data, highlighting decision-making under uncertainty. The exercise addresses key issues in decision-making under uncertainty and bias without awareness under time and stakeholder pressure. Upon conclusion of the exercise, participants report increased awareness of decision drivers, stronger analytical skills, and strategies to mitigate bias.

Learning Objective : Demonstrate teamwork and communication under time constraints; Identify biases when making decisions under financial pressure; Assess technical, financial, and reputational risks in complex business situations.

Speaker(s)

Dave  Bezick, RN

Decision under uncertainty

Dave Bezick, RN

Propharma, United States

Senior Director Medical Information

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