Back to Agenda
Session 9 Track 2: Clear, Compliant, Compelling: Elevating Medical Device Communication Across Scientific and Commercial Channels
Session Chair(s)
Jenny Boyar, PhD
Principal Medical Writer
AbbVie, United States
As the healthcare ecosystem rapidly evolves, the medical device sector continues to push the boundaries of innovation, introducing technologies that transform patient care, diagnostics, and health outcomes. With this pace of advancement comes an increasing need for clear, accurate, and compliant communication across scientific, regulatory, and commercial channels.
This session will explore best practices and emerging trends in medical and scientific communications for medical devices, including how to effectively translate complex data into meaningful narratives for diverse stakeholders such as healthcare professionals, regulators, payers, and patients. Panelists will discuss the challenges of balancing innovation with compliance, the role of cross-functional collaboration, and the impact of digital transformation and AI on communication strategies.
Learning Objective : At the conclusion of this session, participants should be able to:- Identify effective approaches for communicatinge the clinical and real-world value of medical devices with clarity and integrity
- Discuss strategies for ensuring scientific accuracy and regulatory alignment in device communications
-
Describe the evolving expectations of stakeholders in an increasingly digital and data-driven healthcare landscape
Speaker(s)
Borrowing from Devices: Leveraging Risk-Based Frameworks and AI to Accelerate Readiness for EU Pharma Regulatory Change
Anmol Limaye
Alcon, United States
Manager
Have an account?