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Session 2 Track 2: Leading the Change: Unlocking Strategic Impact Through Medical Writing Innovation
Session Chair(s)
Nancy Tam, MS
Head of Medical Writing
Pfizer Inc, United States
The biopharmaceutical industry is undergoing unprecedented transformational change, and Medical Writing organizations are evolving to meet this call for change. They need to stay abreast of cutting-edge science and navigate increasingly complex regulations to achieve business success. They are key to frontline efforts to instill trust in science and are communicating to more diverse audiences including patients and the public. They are upskilling and leveraging AI to create and curate content in order to accelerate R&D activities. They represent strategic thinkers, technologic innovators, and a new class of business leaders. This session will focus on strategies for maximizing the transformational impact of your Medical Writing organization.
Learning Objective :
At the conclusion of this session, participants should be able to:
- Define opportunities for Medical Writing to be an enabler for transformational change
- Implement strategies for new Medical Writing capabilities to support transformational change
- Explain how to apply skills to be a more visible and impactful Medical Writing leader
Speaker(s)
Why a Business Mindset is a Critical Skill for Medical Writers
Representative Invited
Whitsell Innovations, Inc., United States
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