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T1S3: Omnichannel Excellence: Redefining Interaction Paradigms
Session Chair(s)
Ubhayabharathi Gurunath
Ad-interim Group Lead - Scientific Writing
Sanofi, India
Omnichannel strategies are revolutionizing pharmaceutical customer engagement through consistent, personalized interactions across all platforms. This session explores how these approaches drive deeper engagement while providing valuable insights. Key topics include the latest trends, strategic implementation frameworks, emerging technologies, ethical considerations, industry-specific challenges, and maximizing omnichannel effectiveness to create seamless, impactful customer experiences.
Speaker(s)
Understanding Omnichannel Imperative in Pharma
Sandeep Gantotti
Indegene Pvt Ltd, India
Associate Vice President, Enterprise Medical Solutions
Strategic Implementation and Navigating Industry Specifics
Pooja Srivastava Banerjee, MPharm
Krystelis Ltd, India
Senior Director & Head, Medical Communications
Optimizing Impact, Ethical Considerations And Future Horizon
Seema Kashyap
Eli Lilly, India
Director- GOSO- Dynamic Targeting & Omnichannel Capability
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