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Session 4: AI and Technology
Session Chair(s)
Marie-Luise Helmich, PHD
Head of Global Medical Information Key Markets - Global Medical Information, Sanofi, Germany
Michelle Bridenbaker, BSN, MBA, MS
Vice-President at MILE & Head of Global Medical Information, Recordati, Switzerland
Artificial Intelligence (AI) has emerged like a powerful wave, sweeping across industries, and quickly becoming the top priority for organizations worldwide. Within the pharmaceutical and biotechnology sectors, AI's potential to revolutionize Medical Affairs is particularly promising. Companies are eagerly exploring AI use cases, hoping to harness its power to streamline workflows, enhance data analytics, and improve overall efficiency. Our session will focus upon real life examples of successful AI projects in Med Info and key insights on how you can more effectively implement successful AI projects.
Speaker(s)
Christine Buggle
Director Business Development, TransPerfect Life Sciences, United Kingdom
Beyond the Hype: Demonstrating the Value of AI Through Concrete Examples
Igor Vieira, DRSC
Medical Information Data & AI Solutions Lead, UCB Pharma, Belgium
Milton: A Minimalist Generative AI Engine for Rapid and Scientific-driven Medical Information Document Creation
Emily Bevington, MSC
Associate Director, Innovation and Implementation, Propharma, United Kingdom
Generative AI for the Medical Information Contact Centre: Risk, Regulation and Reward
Beatrice Omisakin, MPHARM
Head of Region EMEA Medical Information, Takeda Pharma International GmbH, Switzerland
Enhancing a Medical Information Omnichannel Service with Voice of Customer Integration
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