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DIA 2021 Global Annual Meeting


Pharm-Olam, LLC Innovation Theater:Agile Patient Recruitment Success - Evolving to Serve a Digital World

Session Chair(s)

  Pharm-Olam, LLC

Pharm-Olam, LLC

  • Pharm-Olam International, Ltd., United States
Around 85% of clinical trials fail to retain enough patients and more than 66% of studies fail to meet original enrollment. Evolving patient recruitment efforts to better serve a digital world changes that reality and transforms it. In this presentation, Ashleigh Respicio and Renee Butler will explain how to reduce friction points in the process and how to best pivot patient recruitment efforts by adopting an agile approach that better supports the digital environment.

Speaker(s)

Renee  Butler, MBA

Renee Butler, MBA

  • Marketing Content Manager
  • Pharm-Olam, LLC, United States
Ashleigh  Respicio

Ashleigh Respicio

  • Associate Director, Patient Recruitment & Marketing
  • Pharm-Olam, LLC, United States