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IQVIA Innovation Theater: Redefining Patient Engagement and Recruitment Beyond 2021
Session Chair(s)
IQVIA
, United States
The past 16 months have redefined the relationship between patients and clinical research. Patient engagement has never been more front and center – and we must rise to the occasion. This session will explore new approaches to recruitment and retention using the latest AIML technology, EMR data and commercial patient insights applied to clinical development programs.
Speaker(s)
Katie Shaw
Sr Director, Site & Patient Networks , IQVIA, United States
Becky Johnson, PHD, MPH
Director, Clinical Trial Recruitment, Sun Pharma Advanced Research Company (SPARC), United States
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