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Virtual Event

Nov 03, 2020 12:50 PM - Nov 05, 2020 5:00 PM

(Central Europe Standard Time)

4051 Basel, Switzerland

Medical Information and Communications Conference

Engage and Exchange with the Biggest Medical Information Community in Europe

Session 2: Part 2

Session Chair(s)

Michelle  Bridenbaker, BSN, MS

Michelle Bridenbaker, BSN, MS

Vice-President at MILE, Head of Global Medical Information,

Recordati Rare Diseases, Switzerland

This session will focus on the use of technology and innovation in bringing medical information teams into the future. The case studies presented will be of innovative, real-life projects and partnerships with cutting edge technology solutions. Two case studies will discuss the use of Artificial Intelligence (AI) to (1) enable “conversational" online capabilities to more deeply engage external customers and (2) illustrate how multi-lingual capabilities can be significantly ramped up and improved with AI. The other two case studies will focus on (1) harnessing the power of data visualisation in translating medical information data points into actionable insights and (2) creating and building virtual online platforms for training and meetings for the future. All of these projects/case studies began before COVID-19 and reflect the future of medical information and medical affairs - especially during COVID-19 and beyond.

Learning Objective : Outline the content and technology requirements of online trainings/meetings Define the fundamentals of Team-Based Learning and collaborative online platforms Select the relevant platform and methodology for online trainings/meetings

Speaker(s)

Celia  Wilson, MS

Team-Based Learning for Collaborative Online Training and Virtual Onboarding

Celia Wilson, MS

EXCELYA, France

Global Medical Information Specialist

Mariska  Ross

Automation and Democratization of Internal Medical Information Metrics

Mariska Ross

Biogen, Switzerland

Associate Director, Global Medical Information

Rashel  Wilson, PhD

Automation and Democratization of Internal Medical Information Metrics

Rashel Wilson, PhD

Biogen, Switzerland

Global Training & Metrics Lead

Katie Corina Lewis

Transforming Translational Capabilities in a Multi-lingual Medical Information World

Katie Corina Lewis

TransPerfect , United Kingdom

Regional Director

Lexi  Kaplin

Why, how, what - an executive guide to the development and deployment of conversational AI in medical information, locally and globally

Lexi Kaplin

conversationHEALTH, Canada

Co-Founder & Chief Product Officer

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