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Session 2: Part 2
Session Chair(s)
Michelle Bridenbaker, BSN, MBA, MS
Vice-President at MILE & Head of Global Medical Information, Recordati, Switzerland
This session will focus on the use of technology and innovation in bringing medical information teams into the future. The case studies presented will be of innovative, real-life projects and partnerships with cutting edge technology solutions. Two case studies will discuss the use of Artificial Intelligence (AI) to (1) enable “conversational" online capabilities to more deeply engage external customers and (2) illustrate how multi-lingual capabilities can be significantly ramped up and improved with AI. The other two case studies will focus on (1) harnessing the power of data visualisation in translating medical information data points into actionable insights and (2) creating and building virtual online platforms for training and meetings for the future. All of these projects/case studies began before COVID-19 and reflect the future of medical information and medical affairs - especially during COVID-19 and beyond.
Learning Objective : Outline the content and technology requirements of online trainings/meetings Define the fundamentals of Team-Based Learning and collaborative online platforms Select the relevant platform and methodology for online trainings/meetings
Speaker(s)
Celia Wilson, MS
Global Medical Information Specialist, Excelya, France
Mariska Ross
Associate Director, Global Medical Information, Biogen, Switzerland
Rashel Wilson, PHD
Global Training & Metrics Lead, Biogen, Switzerland
Katie Corina Lewis
Regional Director , TransPerfect , United Kingdom
Lexi Kaplin
Co-Founder & Chief Product Officer, conversationHEALTH, Canada
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