DIA 2020 Global Annual Meeting

This event is now offered in a new entirely virtual format.

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Telling Health Stories for Drug Development

Session Chair(s)

Mary Murray, MBA, MS

Family Caregiver

Independent Consultant, United States

Health stories are everywhere. The challenge for medical writers and communicators is to convert these stories into meaningful action in drug development. These patient-communicators will share how they influence research execution through stories.

Learning Objective : Describe the evolving role of patient health stories in the context of patient-focused drug development; Identify how to become an effective health storyteller and listener; Describe how to apply diverse patient stories to protocol writing and clinical trial patient-facing materials.

Speaker(s)

Lynch Syndrome and Furthering Patient-Centric Research

David Dubin

AliveandKickn , United States

Founder

Eliciting Stories from Vulnerable Populations to Improve Health Outcomes

Adebola Adedimeji, MBA, MS

Albert Einstein College of Medicine, United States

Associate Professor of Epidemiology and Population Health

Listening and Learning: Patient Experience and the Evolution of Research Protocols

Amy Fesmire-Baus, MS

Bristol-Myers Squibb Company, United States

Senior Medical Writer

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