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Optimising the empowerment of informed decision making through innovative, transparent and contextualized communication of safety information
Session Chair(s)
Lauren Johnston
Senior Global Medical Customer Experience Leader
F. Hoffmann-La Roche AG, Switzerland
How do we compliantly, ethically, transparently and responsibly address the safety information needs of HCPs and patients that go beyond information with the product label? In this session we will explore new guiding principles, exchange practices, share learnings and jointly debate specific case examples.
Learning Objective : Purpose of session is to communicate principles and considerations for responsible sharing of safety information via the Medical Information channel.
Speaker(s)
Driving change in practices for responsible sharing of safety information via Medical Information to better meet HCPs' needs
Sashka Hristoskova, PhD
Novartis, Switzerland
Head Medical Imformation Excellence
Putting principles into practice - case example discussions
Lauren Johnston
F. Hoffmann-La Roche AG, Switzerland
Senior Global Medical Customer Experience Leader
Collaborating to communicate contexualised safety information across multiple channels - a Roche initiative
Noemi Pasquarelli, PhD, MS
F. Hoffmann-La Roche AG, Switzerland
Scientific Communications Director
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