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Covance Innovation Theater: Fixing the Patient Recruitment "Leaky Funnel"
Session Chair(s)
Fortrea
, United States
Patient recruitment has long been considered the primary pain point in clinical trials. We lose potential patients in 4 key stages: pre-screen failures, consent declines, screen failures and post randomization drop-outs. To increase efficiencies and stop the "leaky" patient recruitment funnel, we need to address these challenges with a new approach. In this presentation, we will share how Covance leverages its proprietary data sources and assets to "seal" the leaks to produce better outcomes.
Speaker(s)
Kate Reese, PHARMD
Clinical Research Pharmacist in Charge, Celerion, United States
Michelle Jones, MSC
Senior Director, Data and Technology Organization, Covance, United States
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