Back to Agenda
Session 3: Demystifying the World of Social and Digital Media
Session Chair(s)
Sheetal Patel, PHARMD
Vice President, Specialty Compliance, Johnson & Johnson, United States
Social and digital media reaches billions of people each year. For companies to be successful, they must engage in new and innovative ways to keep pace with the changing environment. This session will give you a sneak peek into innovative strategies on social and digital platforms, discuss considerations for successful execution, and provide you tools to implement compliantly.
Learning Objective :
At the conclusion of this session, participants should be able to:- Identify social media platforms and describe innovative strategies
- Identify the right questions to ask when reviewing proposals
- Describe learnings to implement compliantly
Speaker(s)
Peter Dannenfelser
Associate Vice President Communications and Digital Innovation, Ferring Pharmaceuticals , United States
Speaker
Josephine Secnik, MBA, MS
Executive Director – Product Communications Regulatory Affairs, Eli Lilly and Company, United States
Speaker
Michael S. Labson, JD
Partner, Covington & Burling LLP, United States
Speaker
Have an account?