Already a DIA Member? Sign in. Not a member? Join.

Sign in

Forgot User ID? or Forgot Password?

Not a Member?

Create Account and Join

McCormick Place

Jun 18, 2017 8:30 AM - Jun 22, 2017 12:45 PM

2301 South Martin Luther King Jr. Drive, Gate 4, Chicago, IL 60616

DIA 2017 Annual Meeting

If You See Something (About a Clinical Trial), Do You Say Something (to Your Doctor?)

Session Chair(s)

Tyler  Ludlow, MBA

Tyler Ludlow, MBA

Founder and Chief Decision Scientist

Decision Skills Institute, United States

Patient enrollment and participation in clinical trials is a necessary part of bringing safe and effective medicines to the patients who need them, yet it presents a continuing challenge in drug development. Efforts to increase patient and provider participation in research often start with clinical trial awareness and education initiatives. This session features the latest generation of clinical trial awareness efforts (for example, the crowdsourcing Ideathon organized by INC Research and CISCRP), to campaigns led by patient advocacy groups as well as the industry coalition TransCelerate. The session will explore how these efforts are designed to bring new participants into the system, both patients and providers. Speakers will discuss measurable design elements of campaigns, such as calls to action that can help us trace awareness to enrollment.

Learning Objective : Describe elements of content creation, media planning and execution; Develop a metrics pathway and reports illuminating awareness to enrollment.

Speaker(s)

Tyler  Ludlow, MBA

The Role of Shared Decision Making in Clinical Trial Enrollment: A Pilot Intervention

Tyler Ludlow, MBA

Decision Skills Institute, United States

Founder and Chief Decision Scientist

Candice  Junge, PhD

How TransCelerate Is Expanding Clinical Research Awareness

Candice Junge, PhD

Ionis Pharmaceuticals, Inc., United States

Executive Director, Neurology Program and Clinical Lead

Greg  Sweatt

Leverage EHR Data and the Physician-Patient Relationship to Raise Patient Awareness of Trials and Accelerate Recruitment

Greg Sweatt

Change Healthcare, United States

Provider Recruitment

Have an account?

Be informed and stay engaged.

Don't miss an opportunity - join our mailing list to stay up to date on DIA insights and events.