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How to Engage Patients Within Medical Affairs
Session Chair(s)
Iris Tam, PHARMD
Founder & Principal Consultant, Iris Tam, LLC, United States
This session will discuss considerations for patient engagement within medical affairs and review best practices for patient-centric strategies.
Learning Objective : Discuss appropriate methods for medical affairs units to engage patients; Discuss ways to obtain patient insights to inform medical affairs strategies; Discuss case studies that leveraged patient engagement in medical affairs.
Speaker(s)
Kevin John Fowler
President, The Voice of the Patient, Inc., United States
The Value of a Patient Voice Strategy
Valerie Powell, MS
Chief Patient Officer, CorEvitas and EVP, Patient Experience, CorEvitas, LLC, United States
Medical Communications: Integrating the Patient Voice
Suzanne Schrandt, JD
Founder, Chief Executive Office and Chief Patient Advocate, ExPPect, United States
Patient Perspective
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