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SINDUSFARMA

2026年11月12日 (木) 午前 8:00 - 2026年11月13日 (金) 午前 11:45

Rua Alvorada, 1280 - Vila Olimpia, Sao Paulo - SP, 04550-044, Brazil

DIA/Sindusfarma LATAM Medical Affairs Workshop

Discover how Medical Affairs professionals across LATAM are shaping health communication and patient care. Join the conversation today!

Session 6: Enable Patient Engagement Within Compliance: Turn Diverse Perspectives into Practical Action

Session Chair(s)

Lara Lopes Facó, DVM, PhD, MSc

Lara Lopes Facó, DVM, PhD, MSc

Medical Information Coordinator , Libbs Farmacêutica, Brazil

Patient-centered engagement requires Medical Affairs teams to translate patient needs into meaningful action while meeting ethical, regulatory, and compliance expectations. In the session, we will have representatives from patient navigation and care delivery, Medical Affairs leaders and Brazil’s health regulatory authority. Together they will examine where engagement initiatives commonly face practical or governance barriers and discuss how organizations can clarify roles, establish appropriate safeguards, and maintain productive dialogue across stakeholders without losing the patient perspective. Participants will leave with practical questions and decision principles they can apply when planning compliant patient-engagement activities in Latin America.

Learning Objective : By the end of this session, participants can:
  • Identify three pre-engagement considerations.
  • Compare stakeholder roles in compliant engagement.
  • Apply decision questions to an engagement scenario.

Speaker(s)

Representative Invited

Speaker

Representative Invited

, Bayer, Brazil

Representative Invited

Speaker

Representative Invited

Clinical Research Manager, ICESP (Instituto do Câncer do Estado de São Paulo), Brazil

Representative Invited

Speaker

Representative Invited

Medical Affairs Manager, BioMarin, Brazil

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