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Session 9 Track 1: Podium Pearls
Session Chair(s)
Ivy Chang, PHARMD
Director, Medical Information, Dompe US, United States
Medical communications professionals will be presenting their successes, challenges, and “pearls of wisdom” on various topics through podium presentations. Interested in being considered to present? Submit your Abstract at DIAglobal.org/Abstracts.
Learning Objective : At the conclusion of this session, participants should be able to:- Discuss and share best practices, experiences, and innovative processes for medical communications topics related to social media, innovative delivery tools, infographic summaries, customer-centric communications, CRM implementation, and payer inquiries
Speaker(s)
Mallory Alonso
Medical Science Liaison, UCB, United States
Web-CRM Implementation Across Company Divisions and Contact Center Vendor During Product Launch
Michelle Quinlan, PHARMD
Associate Director, Medical Information, Pfizer, Inc., United States
US Medical Information (MI) Social Media Activities: Where are we now through Engagement Rate and Click-through Rate
Andrew Gazo, PHARMD, MS
Head of CHC Global Content, Medical Information, Sanofi, United States
A phactMI Benchmarking Survey: 27 Medical Information Departments on Healthcare Decision Making Materials for Payer Inquiries
Debra Bello, PHD, RN
Director, Specialty Therapies, Global Medical Information, AbbVie, Inc., United States
The Medical Information Journey to Clear, Customer-Centric, and More Visual Communications
Annamaria Crisan, MS, MSC
, Pfizer, Canada
Innovative Delivery of Medical Information Through an Interactive Web-based Tool; A Use Case
Hemali Patel, PHARMD, RPH
Medical Information Therapeutic Manager , Novo Nordisk Inc., United States
Satisfaction with Infographic Summaries as Part of Medical Information Responses