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San Diego Convention Center

15 jun 2014 8:30 a.m. - 19 jun 2014 12:45 p.m.

111 W Harbor Drive, , San Diego, CA 92101 , USA

DIA 2014 50th Annual Meeting "Celebrate the Past - Invent the Future"

Session Chair(s)

Lucy  Rose, MBA

Lucy Rose, MBA

President

Lucy Rose and Associates, United States

Learning Objective : Describe the latest FDA enforcement actions and policy initiatives in the area of advertising and promotion; Explain what the enforcement actions reflect about FDA policies and priorities.

Speaker(s)

Thomas W. Abrams, MBA, RPH

CDER Perspective

Thomas W. Abrams, MBA, RPH

Former FDA, United States

Retired, Director, Office of Prescription Drug Promotion, OMP, CDER

Lisa  Stockbridge, PHD

CBER Perspective

Lisa Stockbridge, PHD

FDA, United States

Branch Chief, Advertising and Promotional Labeling Branch, OCBQ, CBER

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