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WhatsApp Pfizer Medical Information Brazil: To be Where Our Customers Are!

Overview

Listen in as Elaine Wagner Menezes, MBA, describes how Pfizer has been using WhatsApp in Brazil to interact with patients and other customers.

Continuing Education Credits are not available for this event.

Who should attend?

Professionals involved in:

  • Medical Call Center Environment
  • Medical Information
  • Medical Communication

Learning objectives

At the conclusion of this webinar, participants should be able to:
  • Review an innovative channels to provide medical information and customer service to patients and healthcare professionals
  • Share best practices
  • Discuss how this channel impacts information delivery and customer interactions

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