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Bethesda North Marriott Hotel and Conference Center

Sep 16, 2015 1:30 PM - Sep 16, 2015 5:00 PM

5701 Marinelli Road, , North Bethesda, MD 20852 , USA

Tutorial: Stated Preference Methods and the Science of Patient Engagement

Overview

Tutorials are not included in the meeting registration and require a separate registration fee


Invigorated by the FDA’s patient-focused drug development (PFDD) and patient preference initiative for medical devices, there has been growing interest in the study of the preferences and priorities of patients and other stakeholders throughout the product life cycle. While preferences can be identified both qualitatively and quantitatively, emphasis has been placed on using scientifically valid ways of measuring preferences. Grounded in theories of choice from the disciplines of economics and psychology, stated-preference methods are a class of methods that can be used to identify what patients and stakeholders value most and what tradeoffs they are willing to make. This tutorial will provide participants with a basic overview of the variety of stated-preferences methods that can be used to measure the preferences of patients and other stakeholders in medicine.  Utilizing lectures, case studies, and hands-on exercises to facilitate a practical understanding, stated-preference methods such as conjoint analysis, discrete-choice experiments, contingent valuation, and best-worst scaling will be explored as approaches to identify what patients and other stakeholders value.

Who should attend?

This tutorial is intended for researchers, patient advocates, and policy makers who have little to moderate knowledge about stated-preference methods and who aim to understand more about these methods and their possible applications. Some basic knowledge of survey methods, patient-reported outcomes, and statistical analysis (including linear regression) would be advantageous, but is not required.

Learning objectives

At the conclusion of this tutorial, participants should be able to:

  • Describe the variety of stated-preferences methods that can be used to measure patient preferences;
  • Discuss the advantages of stated-preferences methods over alternative approaches to measuring values; and
  • Determine when a particular stated-preference method is appropriate for a particular research question and where to find appropriate guidance to apply the methods successfully

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