This On Demand Recording was recorded live during the Medical Affairs and Scientific Communications Annual Forum. 

Subsequently there may be short periods of time where the sound level may vary for any given presentation.  During these short intervals, you may want to turn up the speaker volume on your computer

This session was chaired by Michelle Clausen and Juan C. Nadal

How does innovation occur inside and outside of pharmaceutical companies? Learn broadly how to encourage innovation and examples of how one company is creating environments for colleagues to focus on innovation. Examples will also be shared for a company’s medical information group’s innovations in medical communications with leveraging social media and digital resources.