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SOCIAL MEDIA/USE OF TABLETS AND SMARTPHONES
Session Chair(s)
Robert Middel, MHS
Head of External Alliances, Portfolio Delivery Operations
Janssen Biologics B.V., Netherlands
Social Media - Why it matters
Learning Objective : - Understanding capability and knowledge of various SM sites - Strategies adopted by leading Pharmaceutical Companies - Comparison to slightly less regulated industries like Pharmaceutical Distribution companies, Nutrition, OTC, Hospital networks - Recommend activities to strengthen SM presence
Speaker(s)
Social Media - Why it matters
Murali Parthasarathy, MBA, MS
Saaraa Medical Solutions, United States
Managing Director
Patient Perspective
Gerard Nguyen
Rett Syndrome Europe & Quelque Chose en Plus, France
Patient representative
Empowering the patient – how to capitalise on a nationwide e-health platform by introducing m-health solutions
Thomas Hornbaek Svendsen, MS
NNIT A/S, Denmark
Managing Consultant
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