Medical Affairs and Scientific Communications Forum
Medical Communication, MSL, and Medical Writing.
Session 3 Track 1/3: It Takes a Village: Collaboration for One Medical Voice
Rebecca Falcone, PharmD
Global Medical Information Systems Lead, GMI Operations
Sanofi, United States
Jim R. Wilkinson, PhD
Executive Director, Hem-Onc Regional Medical Liaisons, Global Scient
Amgen, Inc., United States
In order to fully visualize the 360 degree view of the customer, medical affairs teams must effectively collaborate to share insights, create medical strategies, and develop materials. This session will highlight the value that collaboration can bring between Medical Information, Field Medical (MSLs), Health Outcomes, and Scientific Communications to provide one medical voice. The importance of collaborations between internal stakeholders to align on external engagements and deliverables will be discussed.
Learning Objective : At the conclusion of this session, participants should be able to:
Explain the necessary collaborations between HEOR and Medical Affairs to provide a value story for Payers
Describe the value of a highly collaborative global team including MSLs, Medical Information, and Scientific Communications for the creation of MSL strategy, tactical plans, training plans, and medical resources
Identify best practices for creating a collaborative team
Donna Veal Booth, PharmD
Director, Medical Information, Neurology & Psychiatry