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Session 7: THE FUTURE OF MEDICAL INFORMATION
Session Chair(s)
Aaron Cockell, MBA
Medical Information Global Lead
AbbVie, United Kingdom
Learning Objective : Participants should be able to define the main challenges of multi-channel service: process design, document sources and compliance. During the workshop one approach will be discussed to illustrate an efficient way to support the idea of a compliant multi-channel service.
Speaker(s)
One Standard Response Fits All?! Serving multiple channels in compliance – a 1½ year experience
Marie-Luise Helmich, PHD
Sanofi, Germany
Head of Global Medical Information Key Markets - Global Medical Information
The digital world and the future of medical information
Myrto Lee
PricewaterhouseCoopers, United Kingdom
Senior Manager
A single portal to Medical Information
Gareth James Vernon, MBA
Pfizer Limited, United Kingdom
Global Lead Strategy
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