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Medical Information and Communications Conference

Engage and Exchange with the Biggest Medical Information Community in Europe

Mini-Hackathon: What has COVID teached us: A potential to evolve or business as usual?

Session Chair(s)

Marie-Luise  Helmich, PhD

Marie-Luise Helmich, PhD

  • Head of Europe Medical Information
  • Sanofi, Germany
Sabine  Lischka-Wittmann, DrSc

Sabine Lischka-Wittmann, DrSc

  • Director Medical Information Europe
  • Lilly Deutschland GmbH, Germany
Katia  Castrillo, PhD

Katia Castrillo, PhD

  • Medical Information Europe Capability Manager
  • Eli Lilly, Ireland
Michelle  Bridenbaker, BSN, MS

Michelle Bridenbaker, BSN, MS

  • Head of Global Medical Information
  • Idorsia Pharmaceuticals Ltd, Switzerland

After 2 years of Pandemic, we would like to take the opportunity to reflect on how COVID has impacted our communication: how did and does the pandemic influence our behaviour and our ways of working?

In this interactive activity, all participants, speakers and panellists will have the opportunity to work together and explore three different areas within Medical Information:

  • What changed for us at/in our companies?
  • How did our customers’ behaviour change?
  • What can we learn from how other industries adapted?

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