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Medical Affairs and Scientific Communications Forum

3 Meetings, 1 Location: Medical Communications, Medical Science Liaisons, Medical Writing

Session 9 Track 1: Podium Pearls

Session Chair(s)

Ivy Lee Chang, PharmD

Ivy Lee Chang, PharmD

  • Principal Medical Science Director, Medical Affairs
  • Genentech, Inc., A Member of the Roche Group, United States
Medical communications professionals will be presenting their successes, challenges, and “pearls of wisdom” on various topics through podium presentations. Interested in being considered to present? Submit your Abstract at DIAglobal.org/Abstracts.
Learning Objective : At the conclusion of this session, participants should be able to:
  • Discuss and share best practices, experiences, and innovative processes for medical communications topics related to social media, innovative delivery tools, infographic summaries, customer-centric communications, CRM implementation, and payer inquiries

Speaker(s)

Mallory Alonso

Web-CRM Implementation Across Company Divisions and Contact Center Vendor During Product Launch

Mallory Alonso

  • Manager, Medical Affairs
  • US WorldMeds, United States
Michelle Quinlan, PharmD

US Medical Information (MI) Social Media Activities: Where are we now through Engagement Rate and Click-through Rate

Michelle Quinlan, PharmD

  • Associate Director, Medical Information
  • Pfizer, Inc., United States
Andrew Gazo, PharmD, MS

A phactMI Benchmarking Survey: 27 Medical Information Departments on Healthcare Decision Making Materials for Payer Inquiries

Andrew Gazo, PharmD, MS

  • Head of CHC Global Content, Medical Information
  • Sanofi, United States
Debra Bello, PhD, RN

The Medical Information Journey to Clear, Customer-Centric, and More Visual Communications

Debra Bello, PhD, RN

  • Director, Specialty Therapies, Global Medical Information
  • AbbVie, Inc., United States
Annamaria Crisan, MS, MSc

Innovative Delivery of Medical Information Through an Interactive Web-based Tool; A Use Case

Annamaria Crisan, MS, MSc

  • Pfizer, Canada
Hemali Patel, PharmD, RPh

Satisfaction with Infographic Summaries as Part of Medical Information Responses

Hemali Patel, PharmD, RPh

  • Medical Information Therapeutic Manager
  • Novo Nordisk Inc., United States

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Check out our 2019 Program!

Download 2018 Session Video Recording

It Takes a Village: Collaborations for One Medical Voice

Preconference Short Courses

Medical Communications Primer: The Fundamentals of Medical Communications

Short Course 1: Medical Communications: Compliance in 2019

Short Course 2: Pubs Planning

Short Course 3: Effective Delivery of NDA and MAA Submission Packages

Short Course 4: Advertising and Promotional Content Review: A Medical Information Perspective