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Medical Affairs and Scientific Communications Forum

Medical Communication, MSL, and Medical Writing.


Session 2 Track 1: I Don’t Need a Trophy, Grandpa! Rethinking the Myths of the Generation Gaps

    Session Chair(s)
      Peter  Baumeister, PhD

      Peter Baumeister, PhD

      • Senior Manager, Global Scientific Communications
      • Amgen Inc., United States
    This session will give an overview of the generational differences present in the workplace and how each one is perceived and compare it to empirical evidence. It will also cover what really motivates each generation in the workplace and present a model for how to bridge the gaps. The audience will have an opportunity to participate and have fun with this often-discussed topic.
    Learning Objective : At the conclusion of this session, participants should be able to:
    • Define the generations present in the current workplace
    • Identify the formative events and challenges associated with each generation
    • Evaluate the numbers and predictions for each generation in the workplace
    • Recognize the factors that motivate each generation
    • Develop a framework for creating and participating in a highly rewarding, trans-generational work environment
    Speaker(s)
      Peter  Baumeister, PhD

      Speaker

      Peter Baumeister, PhD

      • Senior Manager, Global Scientific Communications
      • Amgen Inc., United States
      Amber  Daugherty, MBA

      Speaker

      Amber Daugherty, MBA

      • Sr. Training Manager, Global Learning and Performance – R&D
      • Amgen, Inc., United States