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Loews Sapphire Falls Resort

Mar 18, 2019 11:00 AM - Mar 20, 2019 1:30 PM

6601 Adventure Way,, Orlando, FL 32819

Medical Affairs and Scientific Communications Forum

3 Meetings, 1 Location: Medical Communications, Medical Science Liaisons, Medical Writing

Session 11: Patient Centricity: Is it Just Lip Service? How to Get Everyone Focused on the Common Goal

Session Chair(s)

Anne  Arvizu, PharmD

Anne Arvizu, PharmD

Chief Executive Officer and Medical Affairs Advisor

RxER Communications Corp, United States

David  Meats

David Meats

Director, Regulatory Services Management

Certara, United States

Fun fact: according to published work statistics, only about 30% of employees in any given company are ‘engaged’. Most are dis-engaged and feel disconnected for their common purpose. In our case in the Pharma/Biotech world, it’s patient centricity. Having the patient at the center of all we do is a common tagline, but how can we get the various functions to feel like active contributors to the mission? Leaders from across medical information/medical communications, medical writing, and field medical will show us how.

Learning Objective : At the conclusion of this session, participants should be able to:
  • Implement strategies in practice to become a vial force of patient centricity
  • Collaborate with other functions with a common goal
  • Compile resources to coach others and have critical value producing conversations

Speaker(s)

David  Meats

Speaker

David Meats

Certara, United States

Director, Regulatory Services Management

Anne  Arvizu, PharmD

Speaker

Anne Arvizu, PharmD

RxER Communications Corp, United States

Chief Executive Officer and Medical Affairs Advisor

Jamie  Arvizu, MD, MPH

Speaker

Jamie Arvizu, MD, MPH

Ultragenyx, United States

Head of Medical Affairs LATAM

Robin  Winter-Sperry, MD

Speaker

Robin Winter-Sperry, MD

Scientific Resilience, United States

President

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